The results are in for Fame and Shame 2015. See who swept the board for junk food marketing to kids, taking out three Shame awards including a special ‘Worst of the Decade’ award?
For the food marketing campaign that causes children to nag the most.
For digital games or social media marketing that promotes unhealthy food and drinks to children.
For the use of health claims on children’s food making it appear healthier than it is.
For a company, team or athlete who uses sport to promote unhealthy food and drinks to influence children.
KFC for Big Bash League sponsorship
Highlights media industry interest in exposing junk food marketing to children during the year.
The Weekly with Charlie Pickering ABC TV
Highlights campaigns which promote healthy eating to kids.
Pick Bright. Feel Right! – Nutrition Australia, Produce Marketing Association Australia and New Zealand and The Wiggles
For the worst serial offender over ten years of Fame and Shame.