This campaign has now finished. We would like to thank everyone who took part in sharing this important message.
If you would like to continue to call for stronger regulations against unhealthy food marketing aimed at Australian children…
PARENTS WANT ACTION, NOT PROMISES
We don’t need any more empty promises from government, we need action and we need it now!
Every parent wants their kids to grow up to be the healthiest they can be, but our environments don’t promote health and wellbeing, instead they bombard kids with unhealthy food and drink ads.
The government is aware of the negative effects that these ads have on the long-term health of our kids and they’ve made multiple promises for change in the last few years, including those presented in the National Obesity Strategy, National Preventive Health Strategy and Federal Budget. We believe that promises aren’t enough.
Join us in calling for action before the federal election on the 21 May 2022!
Share
Share your support for this movement on your social media accounts using #PVParentsForAction. Images and text available below.
Send
Send a letter to you local government representative and/or news outlet. Scroll down for letter templates and a list of MPs.
Sign
Sign-up to our newsletter to stay informed about the campaign and don’t forget to sign your name to the ‘Brands off our kids!‘ statement too.
WHAT WE’RE ASKING FOR
We’re backing the Obesity Policy Coalition’s ‘Brands off our kids!’ campaign asks, and calling on government to take four key actions to protect Australian children from unhealthy food marketing:
1) Ensure TV, radio and cinemas are free from unhealthy food marketing from 6.00am to 9.30pm
2) Prevent processed food companies from targeting children
3) Ensure public spaces and events are free from unhealthy food marketing
4) Protect children from digital marketing of unhealthy food
Learn more about these four key actions via the Brands off our kids! Report.
SHARE YOUR SUPPORT
We’re calling on parents, allies and organisations to help us spread the word and create a groundswell of support for stronger regulations against unhealthy food and drink marketing.
You can help by downloading one of our ‘badges for action’ and posting it across your social media accounts using #PVParentsForAction. All you need to do is click on the images below to download each social tile and we’ve even provided some sample social media text for you to use as well. How easy is that!
The more posts, the larger the push. The larger the push, the higher the chance for change. So, make sure to encourage your friends, family and networks to share too.
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I support the #PVParentsForAction movement.
With the federal election just around the corner, I’m joining parents from across Australia in calling on the Australian Government to adopt comprehensive and future-proof regulations to protect our children from unhealthy food marketing.
Parent consensus is clear. We don’t need any more empty promises from government, we need action and we need it now!
It’s time for government to start putting the health of our kids before the profits of the processed food industry.
Join the movement and help us spread the word – https://bit.ly/ParentsForAction
@parentsvoiceau #PVParentForAction #BrandsOffOurKids
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I am an Ally of the #PVParentsForAction movement.
The Australian Government continues to promise that they’ll regulate unhealthy food marketing to children, but have yet to act.
With the federal election right around the corner, I’m voicing my support for @parentsvoiceau’s latest parent-led stand against the processed food industry.
Community consensus is clear. Promises aren’t enough, we need action and we need it now!
Join the movement as a parent, ally or org and help us spread the word – https://bit.ly/ParentsForAction
#PVAllyForAction #BrandsOffOurKids
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We support the #PVParentsForAction movement.
7 out of 10 Australians want government to step in and protect children from unhealthy food marketing and so do we!
With the federal election right around the corner, we’re joining @parentsvoiceau in supporting parents to call for government regulations to protect Australian children from the processed food industry.
Community consensus is clear. Promises aren’t enough, we need action and we need it now!
You too can join the movement, learn more here – https://bit.ly/ParentsForAction
#PVOrgForAction #BrandsOffOurKids
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SEND A LETTER
If you’re looking to get more involved in the movement, you can send a letter to your local government representative and/or news outlet. We’ve even created some easy to use templates for you! Just click on one to get started.
You can also find a useful list of representatives and their emails here. We recommend finding your local government representatives by putting your postcode into the ‘keyword’ section at the bottom of the page.
Please email us at hello@parentsvoice.org.au if you have trouble downloading any of the resources or if you have any questions.
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Add your voice
Want to be kept up-to-date on the campaign outcomes? Join Parents’ Voice!
Response Letters
Click on the letters below to read the responses we have received from MPs for this campaign.
Please note, Parents’ Voice does not align with any political party and wishes to see a commitment for action from all parties to ensure change occurs after the federal election on the 21 May 2022.
What the government has promised…
- Protecting children from unhealthy food marketing is a policy achievement in The National Preventive Health Strategy 2021-2030.
- Strategy 1.6 of the National Obesity Strategy calls for “Reduced exposure to unhealthy food and drink marketing promotion and sponsorship especially for children.”
- The Federal Budget 2022-23 allocated $500,000 over two years for a feasibility study into marketing and advertising aimed at children that will consider the practicalities of implementing restrictions similar to the UK.
What you need to know…
- At least 25 unhealthy food and drink ads hit our kids daily
- Food companies spend more than $550 million on advertising of food and drinks in Australia, with the majority of promoted products high in fat, sugar and salt
- 82% of parents think it’s unethical for the processed food industry to market unhealthy food in places popular with kids
- 7 out of 10 Australian adults want government to step in to protect children from unhealthy food marketing